Making use of social media is now the most interactive and most cost efficient form of marketing. That sounds great, but now with social media being popular among almost all age groups, there are so many different platforms to cover and choose from. Many factors and details about your small business go into choosing the right platform. Of course you could make dozens of accounts and have an internet presence on every corner, but that would take away careful planning into building accounts, pages, and profiles that accurately represent and showcase your brand and business. Take time to research and choose a select, strategic amount that you can focus energy on. Questions to ask yourself: Who
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